Partner Marketing Support

At Iris® Powered by Generali, we prefer a collaborative approach when it comes to providing marketing support because we know that each partner has its own set of objectives and goals when implementing a new service. We’re committed to helping you accomplish those goals to ensure your customers get the most out of your identity and cyber protection offering.

Our Accelerate partner marketing program compliments Iris' account management by providing strategic and practical marketing assistance to drive enrollment and boost engagement of your identity protection program. Our Partner Marketing Manager will collaborate with you and your marketing resources to develop a launch strategy, design engaging campaigns, create customized collateral, and more.

Program Launch Process

Creating an effective program is our top priority.
We partner with you to develop a strategic marketing support plan to help ensure success.
1
Consultation

From the start, you'll be assigned a Partner Marketing Manager, who will work with you and your Account Director to discuss program goals and decide what marketing support would be most appropriate. We will provide strategic consultation for maximum education and awareness.

2
Customized
Collateral

Raise awareness of your new identity protection program with customized, eye-catching collateral containing a variety of messaging and imagery options. We will customize each document with your program name, branding, and call-to-action.

3
Additional
Content

To help promote your program, we’ll provide customizable HTML email templates that will include relevant identity protection stats and information, a description of your program’s features. We can also assist with creating custom social media posts.

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Ongoing Marketing Support

Keep your audiences informed of ongoing trends in identity theft protection
while driving program engagement with our Iris Partner Portal and Iris ID Insights newsletter.

  • Iris Identity Protection Partner Portal

    In addition to professional support from our award-winning marketing and account management team, our Identity Protection Partner Portal allows you to access an expansive library of marketing templates, engaging content, shareable research, educational videos, and sales playbooks. You can download our materials and adapt them to your audience or deliver them directly to a point of contact from the portal.

    We regularly update the portal with multimedia content that covers identity, cybersecurity, and privacy matters to help you better sell your program, keep your audiences informed, and demonstrate that your organization is well-versed in one of the most salient issues of our time.

    Partner_Portal_PM-1

     

  • Iris ID Insights Newsletter

    Our bi-monthly newsletter includes shareable content and valuable information about the identity theft ecosystem and how it impacts your customers. We provide you timely information on:

    • The latest developments and updates to our products and services
    • New content and updates made to the Partner Portal
    • Iris’ latest content, news, and events

    idinsights_nl

     

  • Educational Materials

    Identity theft is on the rise, and while many people have heard about it, few people understand the long-term financial and emotional impact of being a victim. Share practical identity theft educational resources with your audience and showcase the value of your identity protection program with:

    • A “360° Identity Protection” brochure that defines identity theft and includes useful day-to-day tips for enhancing identity safety.

    • An “Introducing Identity Theft Protection” PowerPoint presentation that introduces key concepts of identity protection, summarizes the risk of identity theft, and provides a brief overview of your program.

    Cyber Literacy_PM-1IDP_Brochure_PM-1-1

     

  • Additional Program Support

    Iris can provide the following services to maximize the effectiveness of your identity protection program and support your organizational goals.*

    Strategic Marketing & Sales Workshop
    We recognize that each organization is unique – with different audiences, communication styles, and expertise. This one-day session is designed to cross-share information about the identity theft market while creating a strategic roadmap for collaborative sales and marketing efforts.

    Tailored Webinars
    Empower your sales staff with a 45-minute webinar that includes a product demo, sales tips, and an overview of the identity theft landscape, completely customized to the needs of your team.

    Virtual Presentations
    Further engage your salesforce or end-users with virtual presentations by an Iris team member.We tailor each presentation to fit the needs of your audience.

    *Additional program support is available upon request and the client may be responsible for associated development fees.

Iris Identity Protection Partner Portal

In addition to professional support from our award-winning marketing and account management team, our Identity Protection Partner Portal allows you to access an expansive library of marketing templates, engaging content, shareable research, educational videos, and sales playbooks. You can download our materials and adapt them to your audience or deliver them directly to a point of contact from the portal.

We regularly update the portal with multimedia content that covers identity, cybersecurity, and privacy matters to help you better sell your program, keep your audiences informed, and demonstrate that your organization is well-versed in one of the most salient issues of our time.

Partner_Portal_PM-1

 

Iris ID Insights Newsletter

Our bi-monthly newsletter includes shareable content and valuable information about the identity theft ecosystem and how it impacts your customers. We provide you timely information on:

  • The latest developments and updates to our products and services
  • New content and updates made to the Partner Portal
  • Iris’ latest content, news, and events

idinsights_nl

 

Educational Materials

Identity theft is on the rise, and while many people have heard about it, few people understand the long-term financial and emotional impact of being a victim. Share practical identity theft educational resources with your audience and showcase the value of your identity protection program with:

  • A “360° Identity Protection” brochure that defines identity theft and includes useful day-to-day tips for enhancing identity safety.

  • An “Introducing Identity Theft Protection” PowerPoint presentation that introduces key concepts of identity protection, summarizes the risk of identity theft, and provides a brief overview of your program.

Cyber Literacy_PM-1IDP_Brochure_PM-1-1

 

Additional Program Support

Iris can provide the following services to maximize the effectiveness of your identity protection program and support your organizational goals.*

Strategic Marketing & Sales Workshop
We recognize that each organization is unique – with different audiences, communication styles, and expertise. This one-day session is designed to cross-share information about the identity theft market while creating a strategic roadmap for collaborative sales and marketing efforts.

Tailored Webinars
Empower your sales staff with a 45-minute webinar that includes a product demo, sales tips, and an overview of the identity theft landscape, completely customized to the needs of your team.

Virtual Presentations
Further engage your salesforce or end-users with virtual presentations by an Iris team member.We tailor each presentation to fit the needs of your audience.

*Additional program support is available upon request and the client may be responsible for associated development fees.