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Oct 01, 2020 Brittani Johnson

Let’s All Do Our Part & #BeCyberSmart


Estimated Reading Time: 5 Minutes

Today kicks off Cybersecurity Awareness Month (CSAM), and for the fifth consecutive year, Generali Global Assistance (GGA) is proud to serve as a CSAM Champion, partnering with the National Cyber Security Alliance (NCSA) and other organizations to support this important initiative. This collaborative effort aims to raise global awareness about the importance of cybersecurity and to ensure that everyone – including your business, employees, and customers – has the information they need to be safer and more secure online.

The overarching theme for CSAM 2020 is “Do Your Part. #BeCyberSmart.” The theme empowers consumers and businesses alike to own their role in protecting our shared cyberspace. The key message for this year’s CSAM is “If you connect it, protect it,” which places a particular emphasis on consumers and organizations implementing stronger security best practices for professional and personal Internet of Things (IoT) devices, raising community awareness, educating vulnerable audiences, and employee training. When we all do our part in practicing safe and secure identity & cybersecurity habits, we help make our interconnected world safer and more resilient for everyone.

As a people-first company committed to providing organizations with superior identity and digital protection services, we are proud to support this important initiative to help educate companies and consumers about the cybersecurity risks facing them and ways to mitigate those risks. We firmly believe that every individual can help prevent malicious cyber-attacks by establishing effective cybersecurity practices through both digital and non-digital methods (i.e. password safety, IoT device security, etc.).

Special Cybersecurity Awareness Month Events & Promotions

Considering we’re still facing a global pandemic, wildfires in the U.S. West, natural disasters, and more, scammers are constantly evolving their tactics to take advantage of the confusion and uncertainty impacting businesses and consumers. Having an increased awareness and the right resources in place is the first step your customers and employees can take toward protecting their identity and sensitive data.

To help in this endeavor, each week this month we’ll highlight themes relevant to businesses, their customers, and their employees in our blog posts as well as on our social channels, including tips to protect IoT devices, best practices in the workplace, how to combat medical identity theft, and much more. GGA will also participate in the CSAM Twitter Chat, hosted by the NCSA and Identity Theft Resource Center (ITRC), on October 8 at 2pm ET, where we will share practical steps consumers and businesses can take to better secure themselves on and offline.

GGA is also proud to sponsor NCSA’s 2020 Small Business Summit which will be held on October 15, as well as participate in the October 13 webinar on “Smart Devices Need Smart Security: Securing Your Business in an Internet of Everything World.” Check out our press release for more details and how you can register for these free events!

What’s more, throughout the entire month of October, GGA will be offering free use of our ScamAssist® service to all consumers. ScamAssist is a service that, with the assistance of our expert Resolution Specialists, takes solicitations you receive, performs expert research of the solicitations, and delivers case-by-case assessments on the likelihood of it being a scam. With the help of GGA’s ScamAssist, your risk of inadvertently providing funds or sensitive information to a con artist will be greatly reduced.

So, what do your customers/employees need to do in order to take advantage of this month-long offer? Simply call us at 866.311.1488 with the solicitation (acceptable solicitation types listed below) using policy number CSAM 2020 and allow our specialists to review and research any unfamiliar solicitation offering a supposed benefit or requesting payment and/or other personal information. Within two (2) business days of receipt of messages, our Resolution Specialists will:

  • Scrutinize message(s) customers have received for signs of fraud;
  • Conduct research on any organizations a solicitation claims to be from;
  • Compare offers to other known scams and phishing attempts;
  • Provide a written assessment of what we believe is the level of legitimacy of the received message.

Acceptable Solicitation Types

  • Email
  • Websites or Web Links/URLs
  • Flyers or Postal Mailings
  • Phone Calls or Voicemails
  • Text Messages

#BeCyberSmart and educate your customers & employees on the resources they’ll need to practice safe and secure online and identity protection habits.

For more information about CSAM and how to participate in a wide variety of activities, visit and for additional identity protection insights, subscribe to our blog. You can also follow and use the official CSAM hashtag #BeCyberSmart on Twitter all month long. Let’s all do our part and #BeCyberSmart.


Please Note: No system used to detect scammers, malware or dangerous items is entirely successful or foolproof. Accordingly, members who access and use ScamAssist do so entirely at the members’ own risk. GGA’s ScamAssist services are provided to members on an “as is” and “as available” basis. Without limiting the foregoing, GGA and its affiliates, agents, partners, and subsidiaries disclaim to the maximum extent allowed by law any warranties, express or implied, of merchantability, fitness for a particular purpose, or non-infringement in connection with ScamAssist. By asking us to evaluate a contact, offer, or solicitation through the GGA ScamAssist service, you agree: 1) that ScamAssist helps to determine whether an offer or solicitation is legitimate or poses an apparent threat, but it may not necessarily detect all threats and credit card scams; 2) that GGA is not responsible or liable for the availability, accuracy, or effectiveness of the techniques, products, tools, or resources used by GGA in its ScamAssist service; 3) that any references or links to websites or resources that GGA may send to you in response to your case do not imply any endorsement by GGA of the content, products, or services of such websites or resources; 4) that by using ScamAssist, you understand that GGA cannot and does not guarantee the safety of items checked using ScamAssist services; and 5) that you assume all responsibility and risk arising from using, “clicking on”, responding to, or otherwise engaging with any offer or solicitation that you may receive.

Published by Brittani Johnson October 1, 2020