Protect Your Customers Without Building from Scratch

Estimated Reading Time: 7 Minutes

Your customers expect more from the digital products they use every day – and identity and cyber protection is quickly becoming one of those expectations. The question isn’t whether to offer it. It’s how.

Research from Iris’ 2nd Annual Identity & Cybersecurity Concerns (ICC) Survey shows:

93% of consumers say they would use identity protection if it was offered to them.
75% say they would use identity protection tools integrated into a digital ecosystem they already use.
65% say they’d be willing to pay for comprehensive identity protection.

The demand is clear. What isn’t always clear is which integration path makes the most sense for your team, your product, and your customers.

With the Iris identity protection platform, Iris^® Powered by Generali offers three delivery models – called Iris Experience Options – that give brands like yours the flexibility to meet that demand in a way that fits your technical resources, business goals, and consumer desires.

For teams that aren’t ready to build an integration from scratch – but also don’t want to send their customers to a separate, standalone experience – Iris has an Experience Option designed with that in mind: Iris Micro-Experiences, the smart middle ground between an API build and a standalone, hosted portal.

Key Takeaways

Consumer demand for identity and cyber protection is high – and your customers increasingly expect to access it through digital products they already use and trust.

Iris Powered by Generali offers three Experience Options for delivering identity and cyber protection: the Iris Identity Protection API Suite, the Iris OnWatch Portal, and Iris Micro-Experiences – each designed for a different level of technical investment and integration approach.

If building from scratch isn’t the right fit for your team – and neither is sending users to a standalone web portal – Iris Micro-Experiences offer a native, embedded alternative that keeps your customers inside your product without a full API build or a standalone portal.

Regardless of which Experience Option best fits your team, partnering with Iris means your customers get in-demand identity and cyber protection – and your brand becomes their trusted source for it.

What Are the Iris Experience Options? Three Ways to Deliver Identity Protection

An Iris Experience Option is the delivery model that determines how your team builds, delivers, and maintains identity and cyber protection for your customers. All three give you access to the same award-winning, scalable protection. What differs is how much your team builds, how much Iris manages, and where your customers access the experience.

On one end of the Iris Experience Option spectrum is the Iris Identity Protection API Suite. With Iris’ APIs, your team builds and owns the UX; Iris powers the back end. This delivery method is best for teams with full API development and support capacity.

On the other end of the spectrum is the Iris OnWatch^® Portal. With this delivery method, Iris builds, hosts, and maintains a standalone portal. This delivery method is best for brands that want to bundle, sell, or resell comprehensive identity protection without requiring development resources.

You may now be wondering: Is there another delivery method that doesn’t require our team to send users to a separate portal but also doesn’t require a full API build?

The answer is a resounding yes.

Iris offers the perfect middle-ground delivery method that allows teams to integrate an identity protection experience inside their customer-facing digital environment without taxing their development capacity. This is where Iris Micro-Experiences come in.

Iris Micro-Experiences are pre-built, configurable components your team drops into your existing product. This Iris Experience Option is best for brands that want to offer a native, embedded experience without incurring significant development overhead.

Regardless of which option you choose, partnering with Iris enables you to:

Differentiate your brand with in-demand identity and cyber protection features.
Offer a more comprehensive product that encompasses their financial and personal security needs alongside your core offering.
Show consumers how much you care for their security and digital safety.

Here’s how each Experience Option works – and how to know which one is the right fit for your team.

Comparison graphic of Iris experience options: OnWatch portal, micro-experiences, and APIs/SDKs, outlining features, customization levels, and integration approaches.

Find your perfect identity protection experience.

Take this brief quiz to discover which Iris Experience Option is the perfect fit for your goals.

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The Iris Identity Protection API Suite – For Teams Who Want Full Control

The Iris Identity Protection API Suite is a catalog of developer-ready APIs and SDKs that allow your team to seamlessly integrate identity and cyber protection features directly into your digital product or customer-facing environment. Built by your team, branded your way, and powered by Iris on the back end.

If that level of development investment isn’t the right fit for your team right now, keep reading to learn about Iris’ other Experience Options.

The Iris OnWatch^®Portal – For Teams Who Want a Fully Managed Experience

On the opposite end of the spectrum is the Iris OnWatch Portal – a fully hosted, white-labeled identity and cyber protection portal that Iris builds, brands, and maintains on your behalf. It could be the right fit for brands that want to bundle, sell, or resell a one-stop-shop identity protection experience without requiring a development team to build or maintain it.

If keeping your customers inside your digital product is a priority – but a full API build doesn’t fit on your product roadmap this year – Iris has another option for you.

Iris Micro-Experiences – The Smart Middle Ground

If your team values a native, embedded experience but doesn’t have the capacity for a full API build – and you prefer to avoid sending your customers to a standalone website – Iris Micro-Experiences can be the smart middle ground.

Iris Micro-Experiences are pre-built, configurable components that your team drops into your existing web application. Iris handles ongoing updates and maintenance after launch – so your team doesn’t have to carry the overhead of a full product build. Your customers get a native, seamless experience inside your product; your team gets a low-lift path to delivering it.

Each of the available solutions can be embedded with a native look and feel into your existing digital product, with product upgrades included and medium-to-low data-handling responsibility for your team.

Why Choose Iris Micro-Experiences? The Smart Middle Ground Between an API Build and a Hosted Portal

Iris Micro-Experiences occupy a deliberate middle ground: more integration control than a hosted portal, less development overhead than a full API build. Your customers stay inside your product. Your team doesn’t carry the ongoing maintenance burden. And Iris keeps the experience current, secure, and up to date. If you’re ready to offer your customers identity and cyber protection without redirecting them elsewhere – and without building the experience from scratch – Iris Micro-Experiences may be exactly what you’ve been looking for.

Want to see how Micro-Experiences could work inside your product? Connect with an Iris team member and explore which Experience Option is the right fit for your brand.